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<channel>
	<title>Matt Bigelow</title>
	<link>http://www.matthewbigelow.com</link>
	<description>New media, online communities, social networking, travel and anything else that comes to mind...</description>
	<pubDate>Mon, 01 Sep 2008 18:11:00 +0000</pubDate>
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		<title>&#8220;Traitor&#8221; Movie Review: Big Buzz Marketing Undermines Message</title>
		<link>http://www.matthewbigelow.com/2008/09/01/traitor-movie-review-big-buzz-marketing-undermines-message/</link>
		<comments>http://www.matthewbigelow.com/2008/09/01/traitor-movie-review-big-buzz-marketing-undermines-message/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 18:11:00 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Chicago]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Film]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Movie]]></category>

		<category><![CDATA[Review]]></category>

		<category><![CDATA[Don Cheadle]]></category>

		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/09/01/traitor-movie-review-big-buzz-marketing-undermines-message/</guid>
		<description><![CDATA[I had high expectations for the movie &#8220;Traitor&#8221; and, unfortunately, felt more than a bit let down. The film follows Samir Horn (played by Don Cheadle) as a devout Muslim with a storied past; born in Sudan, trained by the U.S. military, fought with the mujahideen in Afghanistan, turned explosives runner around the world, and [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.newtonashville.net/images/traitor-don-cheadle.jpg" class="left">I had high expectations for the movie &#8220;<a href="http://www.traitor-themovie.com/">Traitor</a>&#8221; and, unfortunately, felt more than a bit let down. The film follows Samir Horn (played by Don Cheadle) as a devout Muslim with a storied past; born in Sudan, trained by the U.S. military, fought with the mujahideen in Afghanistan, turned explosives runner around the world, and eventually rises the ranks of a high profile terrorist network plotting attacks against U.S. interests abroad and, eventually, closer to home. Throughout the story, Horn&#8217;s story evokes a number of issues: Western prejudice toward Islam, racial profiling, U.S. empire building, and misunderstandings and ignorance on both sides.</p>
<p>In an <a href="http://www.npr.org/templates/story/story.php?storyId=94017561">interview on NPR</a>, Cheadle explains how he reconciles the serious issues of the film with its summer-blockbuster-action-film marketing efforts, saying &#8220;movies like this, I always want to smuggle in those kinds of ideas. We don&#8217;t have to lead with them, but I like it when people can walk out of the theater with something to talk about.&#8221;</p>
<p><b>Shame on Cheadle</b></p>
<p>I agree. And I think the more people who can be introduced to a dialogue that I believe is crucial to our foreign policy, then all the better. Then I saw this <a href="http://www.youtube.com/watch?v=1wzOOwvRJ_E">YouTube clip</a>. (It&#8217;s too shameless to embed). In it, Cheadle presents a parody of the movie (aired on the Jimmy Kimmel Live show) where his stunt double, an overweight mustachioed Latino, receives the brunt of the abuse during Cheadle&#8217;s interrogation scene. This may get more folks in the door, but it trivializes an important scene in the film.</p>
<p><b>What do you think?</b></p>
<p>Am I being too hard on Cheadle? The movie&#8217;s marketing efforts? Cheadle turns in a great performance, no doubt, and the film provides a great launch pad for some serious issues. Am I being too harsh?</p>
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		<title>Someone forgot to tell the Malaysians that Friendster isn&#8217;t cool anymore</title>
		<link>http://www.matthewbigelow.com/2008/08/28/someone-forgot-to-tell-the-malaysians-that-friendster-isnt-cool-anymore/</link>
		<comments>http://www.matthewbigelow.com/2008/08/28/someone-forgot-to-tell-the-malaysians-that-friendster-isnt-cool-anymore/#comments</comments>
		<pubDate>Thu, 28 Aug 2008 13:36:10 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/28/someone-forgot-to-tell-the-malaysians-that-friendster-isnt-cool-anymore/</guid>
		<description><![CDATA[And while in the U.S., Friendster can’t touch Facebook, the opposite is true in Malaysia. Although Facebook numbers are steadily rising there, Guan says this is mainly among more westernized Malaysians and American expats. Friendster’s dominance in Malaysia is due to its early market entry and more importantly, offers the Bahasa Malayu language which is [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p><a href="http://www.paidcontent.org/entry/419-facebook-penetration-still-weak-in-asia-malaysians-overwhelmingly-choos/">And while in the U.S., Friendster can’t touch Facebook, the opposite is true in Malaysia. Although Facebook numbers are steadily rising there, Guan says this is mainly among more westernized Malaysians and American expats. Friendster’s dominance in Malaysia is due to its early market entry and more importantly, offers the Bahasa Malayu language which is the primary language used in Malaysia. </a></p></blockquote>
<p>Audience.</p>
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		<title>What&#8217;s the most effective way to organize online?</title>
		<link>http://www.matthewbigelow.com/2008/08/27/whats-the-most-effective-way-to-organize-online/</link>
		<comments>http://www.matthewbigelow.com/2008/08/27/whats-the-most-effective-way-to-organize-online/#comments</comments>
		<pubDate>Wed, 27 Aug 2008 12:11:59 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[New Media]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[ThePoint]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/27/whats-the-most-effective-way-to-organize-online/</guid>
		<description><![CDATA[(I&#8217;m targeting this query primarily at my friends involved in the space of social networking, attempting to glean insights ahead of a speech I&#8217;m giving on the topic.)
Is it a Facebook group? Is it Twitter? Is it a more targeted approach, like listing something on ThePoint.com? Is it good old fashioned e-mail?
There&#8217;s no one size [...]]]></description>
			<content:encoded><![CDATA[<p><i>(I&#8217;m targeting this query primarily at my friends involved in the space of social networking, attempting to glean insights ahead of a speech I&#8217;m giving on the topic.)</i></p>
<p>Is it a Facebook group? Is it Twitter? Is it a more targeted approach, like listing something on ThePoint.com? Is it good old fashioned e-mail?</p>
<p><b>There&#8217;s no one size fits all</b></p>
<p>I realize this. That&#8217;s why I&#8217;d like to learn what specific ways you&#8217;ve tried to organize people online, and how that affected what tool you chose to do so.</p>
<p>Thanks in advance.</p>
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		<title>iPod Touch, Web Entrepreneurship</title>
		<link>http://www.matthewbigelow.com/2008/08/25/ipod-touch-web-entrepreneurship/</link>
		<comments>http://www.matthewbigelow.com/2008/08/25/ipod-touch-web-entrepreneurship/#comments</comments>
		<pubDate>Mon, 25 Aug 2008 14:00:56 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Bloggers]]></category>

		<category><![CDATA[iPod]]></category>

		<category><![CDATA[iPod Touch]]></category>

		<category><![CDATA[Entrepreneurship]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/25/ipod-touch-web-entrepreneurship/</guid>
		<description><![CDATA[iPod Touch is great, but&#8230;
Blogger Mark Evans describes why he opted for an iPod Touch rather than an outright iPhone.
One thing that would make the iPod Touch even greater, however, would be VoIP - or the ability to essentially use the iPod Touch as a phone via a software download from Skype. Evans makes a [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.markevanstech.com/2008/08/25/the-ipod-touch-is-sublime-but/"><b>iPod Touch is great, but&#8230;</b></a><br />
Blogger Mark Evans describes why he opted for an iPod Touch rather than an outright iPhone.</p>
<p>One thing that would make the iPod Touch even greater, however, would be VoIP - or the ability to essentially use the iPod Touch as a phone via a software download from Skype. Evans makes a good point though: that would probably anger the wireless carriers a little too much for Apple right now. And a follow up comment points out that the Touch lacks a built-in microphone. Alas, technology gets us so close&#8230;</p>
<p><a href="http://www.bretterrill.com/2008/08/sunday-startup-aphorism-follow.html"><b>Start-Ups: Follow the Opportunity, not the Plan</b></a></p>
<p>Blogger Bret Terrill offers a great aphorism for those hoping to succeed online: ditch the business plan and follow the opportunity. Business plans, he argues, are useless when the whole game can change under your feet with the launch of a new platform (iPhone, Facebook) or a new technology. Click through to read his analogy; it&#8217;s too good to rip off here.</p>
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		<title>Google and Verizon Close to Striking a Deal?</title>
		<link>http://www.matthewbigelow.com/2008/08/22/google-and-verizon-close-to-striking-a-deal/</link>
		<comments>http://www.matthewbigelow.com/2008/08/22/google-and-verizon-close-to-striking-a-deal/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 19:40:29 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Wall Street Journal]]></category>

		<category><![CDATA[Search]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Verizon]]></category>

		<category><![CDATA[Mobile]]></category>

		<category><![CDATA[WSJ]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/22/google-and-verizon-close-to-striking-a-deal/</guid>
		<description><![CDATA[WSJ reports that the two giants may strike a deal that would see Verizon Wireless serve up Google as the default search engine on its mobile phones. (Note: that link may only provide a sneak peak of the article if you don&#8217;t subscribe, but you get the gist, and the rest is just background).
Could it [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://online.wsj.com/article/SB121937308672462691.html?mod=2_1567_topbox">WSJ reports that the two giants may strike a deal that would see Verizon Wireless serve up Google as the default search engine on its mobile phones.</a> (Note: that link may only provide a sneak peak of the article if you don&#8217;t subscribe, but you get the gist, and the rest is just background).</p>
<p>Could it be true? Anyone who owns an LG Dare, Verizon&#8217;s version of the iPhone, no matter what their sales associates tell you, can attest to how cumbersome the search process is. Half the time I launch the browser and just navigate to Google anyway.</p>
<p>According to WSJ, the deal is still in the making and wouldn&#8217;t close for a few weeks, at which point it&#8217;s anyone&#8217;s guess how soon they&#8217;d roll out Google on their phones.</p>
<p>But a guy can hope&#8230;</p>
<p class="akst_link"><a href="http://www.matthewbigelow.com/?p=139&amp;akst_action=share-this"  title="E-mail this, post to del.icio.us, etc." id="akst_link_139" class="akst_share_link" rel="nofollow">Share This</a>
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		<title>Time-Delayed Olympics, Local Online Advertising &#038; Icky Flash Microsite of the Day</title>
		<link>http://www.matthewbigelow.com/2008/08/22/time-delayed-olympics-local-online-advertising-icky-flash-microsite-of-the-day/</link>
		<comments>http://www.matthewbigelow.com/2008/08/22/time-delayed-olympics-local-online-advertising-icky-flash-microsite-of-the-day/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 18:00:42 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Newspapers]]></category>

		<category><![CDATA[Advertising]]></category>

		<category><![CDATA[Olympics]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/22/time-delayed-olympics-local-online-advertising-icky-flash-microsite-of-the-day/</guid>
		<description><![CDATA[ESPN wants rights for 2014, 2016 Olympics, would kill tape delay
PaidContent outlines ESPN&#8217;s plan to show the Olympics sans delay. I agree with ESPN. I found the tape-delay jarring.
As a disclaimer, I haven&#8217;t watched television with any sort of consistency since I was in middle school. So I&#8217;ve become accustomed to enjoying access to information [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.paidcontent.org/entry/419-espn-wants-us-rights-for-2014-2016-olympics-would-air-more-live-events/"><b>ESPN wants rights for 2014, 2016 Olympics, would kill tape delay</b></a></p>
<p>PaidContent outlines ESPN&#8217;s plan to show the Olympics sans delay. I agree with ESPN. I found the tape-delay jarring.</p>
<p>As a disclaimer, I haven&#8217;t watched television with any sort of consistency since I was in middle school. So I&#8217;ve become accustomed to enjoying access to information as it becomes available, and I found NBC&#8217;s tape delay a bit of a surprise.</p>
<p><a href="http://www.paidcontent.org/entry/419-maybe-newspapers-can-take-benefit-of-local-online-media-opa/"><b>Give Newspapers a chance</b></a></p>
<p>A cool article on the opportunity that (still) exists for newspapers to cash in on local advertising.</p>
<p><a href="http://creativity-online.com/work/view?seed=0c007fbb"><b>Icky Flash Microsite</b></a></p>
<p>No, this probably won&#8217;t be a recurring feature.</p>
<p>No, I&#8217;m not sorry I&#8217;m sending you here.</p>
<p>Basically, journos get a lot of flack for losing touch with their audience, yet here&#8217;s an example of a marketer doing just that. Who wants to sit through this thing?</p>
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		<title>CrowdFire set to ignite San Francisco&#8217;s Outside Lands Music Festival</title>
		<link>http://www.matthewbigelow.com/2008/08/22/crowdfire-set-to-ignite-san-franciscos-outside-lands-music-festival/</link>
		<comments>http://www.matthewbigelow.com/2008/08/22/crowdfire-set-to-ignite-san-franciscos-outside-lands-music-festival/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 16:00:40 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[CrowdFire]]></category>

		<category><![CDATA[Microsoft]]></category>

		<category><![CDATA[San Francisco]]></category>

		<category><![CDATA[Music Festival]]></category>

		<category><![CDATA[Mobile Media]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[John Battelle]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/22/crowdfire-set-to-ignite-san-franciscos-outside-lands-music-festival/</guid>
		<description><![CDATA[
Ad Age reports on Crowdfire
Organized by John Battelle (author of &#8220;The Search,&#8221; a brief history of Google, its rivals and the economy they created) CrowdFire will attempt to capture and stream the myriad experiences capture on mobile media over three days at music festival in San Francisco.
CrowdFire will have a central hub, sponsored in part [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.crowdfire.net"><img src="http://www.crowdfire.net/pub/images/logo_crowdfire.png" class="left"></a></p>
<p><a href="http://adage.com/madisonandvine/article?article_id=130479"><b>Ad Age reports on Crowdfire</b></a></p>
<p>Organized by <a href="http://battellemedia.com/">John Battelle</a> (author of &#8220;The Search,&#8221; a brief history of Google, its rivals and the economy they created) <a href="http://www.crowdfire.net/">CrowdFire</a> will attempt to capture and stream the myriad experiences capture on mobile media over three days at music festival in San Francisco.</p>
<p>CrowdFire will have a central hub, sponsored in part by Microsoft, adorned with plasma screen TVs displaying different information (tweets, YouTube videos, blog posts, etc.) uploaded and tagged by concert goers in real time.</p>
<p><b>Where&#8217;s the real value?</b></p>
<p>That&#8217;s my question. I don&#8217;t doubt there is, but is it to concert goers? Is it to those who couldn&#8217;t make it? Or is to marketers?</p>
<p>Just a few questions, I&#8217;ll be interested to learn how it went down&#8230;</p>
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		<title>Web Analytics Wednesday in Brentwood, Tennessee</title>
		<link>http://www.matthewbigelow.com/2008/08/22/web-analytics-wednesday-in-brentwood-tennessee/</link>
		<comments>http://www.matthewbigelow.com/2008/08/22/web-analytics-wednesday-in-brentwood-tennessee/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 14:00:10 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[New Media]]></category>

		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/22/web-analytics-wednesday-in-brentwood-tennessee/</guid>
		<description><![CDATA[
For anyone in the Greater Nashville interested:
Web Analytics Wednesday
Thousands of people around the world have participated in Web Analytics Wednesday since it&#8217;s inception in 2005 and the number continues to increase every month. You can now share your experience at these unique events!
Share This
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.webanalyticsdemystified.com/wednesday/index.asp?event_id=2622"><img src="http://www.webanalyticsdemystified.com/images/logo_new.gif" class="right"></a></p>
<p>For anyone in the Greater Nashville interested:</p>
<blockquote><p><a href="http://www.webanalyticsdemystified.com/wednesday/index.asp?event_id=2622">Web Analytics Wednesday</a></p>
<p>Thousands of people around the world have participated in Web Analytics Wednesday since it&#8217;s inception in 2005 and the number continues to increase every month. You can now share your experience at these unique events!</p></blockquote>
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		<title>More from the Google Tent&#8230;</title>
		<link>http://www.matthewbigelow.com/2008/08/21/more-from-the-google-tent/</link>
		<comments>http://www.matthewbigelow.com/2008/08/21/more-from-the-google-tent/#comments</comments>
		<pubDate>Thu, 21 Aug 2008 14:00:19 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Bloggers]]></category>

		<category><![CDATA[DNC]]></category>

		<category><![CDATA[RNC]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Digg]]></category>

		<guid isPermaLink="false">http://www.matthewbigelow.com/2008/08/21/more-from-the-google-tent/</guid>
		<description><![CDATA[Over at PBS.org, freelance writer Simon Owens explores the implications the Big Tent (or the Google Tent as I&#8217;m fond of calling it) will have on the Democratic National Convention, how much more access bloggers will have this year, and whether the whole thing constitutes a consolation prize for progressives.
One quote caught me by surprise:
Despite [...]]]></description>
			<content:encoded><![CDATA[<p>Over at PBS.org, freelance writer Simon Owens explores the implications the Big Tent (or the Google Tent as I&#8217;m fond of calling it) will have on the Democratic National Convention, how much more access bloggers will have this year, and whether the whole thing constitutes a consolation prize for progressives.</p>
<p>One quote caught me by surprise:</p>
<blockquote><p>Despite the enthusiasm of many of the Big Tent participants I spoke to, there has been a fair amount of skepticism as well. In the comments section of an <a href="http://www.alternet.org/election08/91339/?ses=90199afda271d8776163a80e42f549c0">Alternet article</a> about the tent, one person wrote that “any learned, critical thinking, reasoned human being would realize that this is a charade to sugar up and pacify the progressive community.”</p></blockquote>
<p><b>Is it really  &#8216;progressive&#8217; thing?</b></p>
<p>If you follow the link and read the comment, posted by user blueapples26, this person hammers both Google and Digg for exhibiting decidedly undemocratic behavior. Now, I don&#8217;t disagree that both companies are less democratic than one might think, but I&#8217;m not sure the event is an attempt to placate progressives. Aren&#8217;t they setting up a <a href="http://online.wsj.com/article/SB121911236652451833.html?mod=googlenews_wsj">similar tent at the Republican National Convention?</a></p>
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		<title>No-news conventions, the disappearing newsroom and AP the dinosaur</title>
		<link>http://www.matthewbigelow.com/2008/08/20/no-news-conventions-the-disappearing-newsroom-and-ap-the-dinosaur/</link>
		<comments>http://www.matthewbigelow.com/2008/08/20/no-news-conventions-the-disappearing-newsroom-and-ap-the-dinosaur/#comments</comments>
		<pubDate>Wed, 20 Aug 2008 14:00:15 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Newspapers]]></category>

		<category><![CDATA[Tribune]]></category>

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		<description><![CDATA[Google sponsors Blogger Tent at Democratic and Republic National Conventions
For $100 you can have access to an exclusive tent for bloggers at the Democratic and Republican national conventions - complete with Googleplex-style goodies and granola. For all the hoopla about Google as a media company, how new media alters the journalistic landscape, etc., I kept [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://online.wsj.com/article/SB121911236652451833.html?mod=2_1567_leftbox"><b>Google sponsors Blogger Tent at Democratic and Republic National Conventions</b></a></p>
<p>For $100 you can have access to an exclusive tent for bloggers at the Democratic and Republican national conventions - complete with Googleplex-style goodies and granola. For all the hoopla about Google as a media company, how new media alters the journalistic landscape, etc., I kept wondering the same question: what news comes out of a convention anyway? After the running mate is announced, it&#8217;s a lot of rah-rah and pats on the back, right? (The above link to the WSJ article buries this point at the bottom.)</p>
<p><a href="http://www.foliomag.com/2008/emmis-cuts-4-6-percent-workforce?utm_source=bm23&#038;utm_medium=email&#038;utm_term=Emmis+Cuts+4.6+Percent+of+Workforce&#038;utm_content=mbigelow%40jnlcom.com&#038;utm_campaign=FOLIO+Breaking+Alert+08+14+08"><b>Emmis cuts 4.6 percent of workforce</b></a></p>
<p>I love print. Always have. It&#8217;s how I learned how to read. But I have to ask. Is this a healthy &#8220;leaning&#8221; of artificially large newsroom staffs? Before I draw harsh criticism from print-age journos, I&#8217;m speaking purely of the business model. Will newspapers hit an equilibrium where they narrow in scope and turn a profit? Furthermore, from Gannett&#8230;</p>
<p><a href="http://gannettblog.blogspot.com/2008/08/gannett-starts-giving-pink-slips-600.html"><b>Gannett blogger laments thinning newsroom staffs</b></a></p>
<p>Former Gannett editor Jim Hopkins provides a former where anonymous Gannett employees, past and present, can keep up to date on the latest dismal news from the colossal newspaper chain.</p>
<p><a href="http://www.mije.org/richardprince/journalists-color-hit-new-tribune-layoffs"><b>Tribune layoffs hit minorities disproportionately harder</b></a></p>
<p>According to a report by Richard Prince at his Journal-isms blog, the most recent round of cutoffs at the Chicago Tribune, Tribune Co.&#8217;s flagship brand, were disproportionately minority reporters. Ray Quintanilla told Prince that of the more than 80 people let go, after you factor in 30 voluntary exit, the list is heavily minority, and &#8220;looks bad.&#8221; To play my own devil&#8217;s advocate, this, if true, is anything but healthy for journalism.</p>
<p>And finally, a bit of good news&#8230;<a href="http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1003839975"><b>Idaho Falls drops AP contract in 2010</b></a></p>
<p>This I applaud for its boldness. Publisher of the Idaho Falls Post Register Roger Plothow stated in a letter:</p>
<blockquote><p>I’ll put my cards on the table &#8212; I’m not sure how we’re going to pull this off. While the AP’s value to us has been severely diminished over the years, it still does provide a handful of services that we haven’t been able to find elsewhere &#8212; yet. I’m betting, however, that it’s only a matter of time. More likely, we’ll use that time to become essentially 100 percent local, which is probably where we’re headed eventually anyway.</p></blockquote>
<p>Bravo. That&#8217;ll be one to keep tabs on.</p>
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